college admissions analytics
How We Stopped Losing 20% of Potential Applicants on Campus Tours
How We Stopped Losing 20% of Potential Applicants on Campus Tours We stopped losing 20% of potential applicants on campus tours by integrating predictive weather analytics, redesigning the tour experience for rainy days, and launching a targeted follow-up system that re-engages visitors after poor weather. A 2023 study at Amherst